After many months of hard (& oft-tedious…) work analyzing & scrutinizing hundreds of documents/reports, websites, disclosures, and holding ‘sustainability’ discussions with key stakeholders etc… we are pleased to report that the 454-page 2014 edition of the SeafoodIntelligence benchmarking of the Top 34 Salmon Farming & Top 3 Fish Feed firm’s Corporate, Social & Environmental Responsibility (CSER) / Sustainability reporting is finally out!
The SeafoodIntelligence report is the only report benchmarking comprehensively the main salmon farming & fish feed firms’ CSR & Sustainability reporting (in English) world-wide against a set of 213 environmental, corporate, social, and financial key performance indicators (KPIs). The firms’ disclosures in English for the Financial Year 2013 (and others) were analyzed and compared against various criteria & KPIs [including those of the Aquaculture Stewardship Council (ASC)’s Salmon Standards].
For the 4th consecutive year, salmon farming companies operating in Norway, Chile, Canada (British Columbia, New Brunswick, Nova Scotia, Newfoundland & Labrador), USA (Maine), Ireland, UK (Scotland), Faroese Islands, New Zealand & Australia (Tasmania) have been benchmarked on how transparent & communicative they are when it comes to Corporate, Social and Environmental Responsibility issues.
Previous editions have been proving increasingly popular & influential, with some firms/top execs referring to it in their annual reports, investor presentations, press releases, website, in private/industry forums, etc… Several C-suite executives have told us the reports proved ‘instrumental in highlighting opportunities for improvement’ in sustainability reporting.
Our CSER/Sustainability Reporting rating Methodology (revised in 2014) assesses three dimensions for each of the 213 indicators monitored: A) Comprehensiveness of reporting, B) Relevance of data/level of details, and C) Frequency of reporting. To these quantitative measures we have factored, for each firms, qualitative D) ‘bonus points’ aiming to reward a) Overall quality of data & website(s)’ / reports’ presentation; b) Progress; improvement on previous FY year’s reporting performance; c) Goals for Higher Sustainability Performance & Improvements’ (detailed goals, vision, leadership, etc.), including but not restricting rewards for firms that engage for the first time upon on CSR & Environment reporting and those members of the Global Salmon Initiative (GSI).
We have also held lengthy – and hopefully insightful – interviews/ ‘sustainability conversations’ with the convener of the Global Salmon Initiative, CEOs of firms listed on the Oslo & Santiago stock exchanges (incl. the current two GSI co-chairs), Sustainability Directors/managers of Feed companies, with the ASC and the GAA.
We are happy to report some significant improvements – for some – in the quality and relevance of their public reporting to stakeholders. We nonetheless highlight the ‘disappointing’ performance of (still too) many firms.
The technically-detailed & data/commentary-rich report highlights, among others:
- Global ratings in CSER for all Top 35 salmon & trout farming companies & the Top 3 Fish feed firms.
- Sustainability reporting rankings (/countries; /Stock exchange, / GSI membership).
- Detailed matrix & company ‘Sustainability’ communication profiles & comments,
- Progress registered vs. previous years,
- ‘Hot’ Sustainability issues which most do not [want to?] communicate upon,
- FY 2013 & 2014E farmed salmon production figures, per company,
- Comparative table of GRI indicators used by some of the Top firms, Who reports what…
- The best quotes by industry leaders relating to aquaculture, salmon farming, sustainability, ASC, GSI, biosecurity, transparent, impacts, offshore aquaculture and other KPIs…
The report features among others the following firms:
Acuinova, Alsaker Fjordbruk, AquaChile & Verlasso, Australis Seafoods, Bakkafrost, Biomar (Shcouw & Co.), Blumar Seafoods, Bolaks, Bremnes Seashore, Camanchaca, Cermaq (incl. CM Chiloé), Cooke Aquaculture, Ellingsen Seafood, EWOS, Firda Sea, Grieg Seafood, Huon Aquaculture, Invermar, Leroy Seafood, Los Fiordos, Marine Farms (/GMT), Marine Harvest, MultiExports, New Zealand King Salmon, Nordlaks, Norway Royal Salmon, Nova Sea, Petuna, Salmar, Salmones Antartica (Nissui), Salmones Aysen, Salmones Austral (Pacific Star + Trusal), Salmones Humboldt (Mitsubishi), Sjøtroll, Skretting (Nutreco), Tassal, The Scottish Salmon Company, Ventisqueros.
The overall SeafoodIntelligence CSER benchmarking rating obtained is noted out of 10. According to the demanding CSER reporting/communication rating standards adopted in this report, we estimate that: Any rating >5 = ‘Very Good’; rating [3-5] = ‘Good’; rating [1.5-3] = ‘Could do better/merits encouragements’ rating [0.5-1.5] = ‘Poor’ rating <0.5 = ‘Extremely poor’.
AIMS:
- This report will help key players and stakeholders assess the level of proactive/voluntary transparency & communication endeavours displayed by top salmon farmers worldwide when it comes to corporate, social and environmental sustainability reporting.
- This report will help salmon farming companies aspiring to a higher level of sustainability reporting to compare – by topics & indicators – & benchmark their performances (where noted) and transparency with that of their competitors and leaders in the field…
- This benchmarking report will help salmon farmers devise their first Sustainability Report and gain precious time by learning from the best reporting practices in the industry; and provide them with many useful tips & much information.
- This benchmarking report will provide salmon farmers aiming for ASC certification with a benchmark & check list of sort re. disclosures and topics to be addressed.
- This report provides stakeholders, retailers / buyers, analysts & investors with a snapshot of the 2013 & 2014 (statements & disclosures monitored up to July 1, 2014) salmonid aquaculture industry, available data and trends. It provides context-setting information regarding the global salmon market and some of the challenges it faces.
- This report provides industry organisations, authorities and eNGOs with a good overview of the current status of the global aquaculture/farmed salmon “sustainability” debate; and gives them an insight into key industry decision-makers’ positions and expectations.
Price (+VAT at 20% in the European Union):
- EURO 1,699 for unlimited user licence within the same company (2014 report – exclusive Pdf version). [Additionally, you can order printed copies for €80 per hard copy (delivered >end August).]
- EURO 2,300 for both 2014 + 2013 Salmon & Fish Feed Firm’s benchmarking reports (when ordered together).
Contact: Editor [at] SeafoodIntelligence.com
On Twitter.com: https://twitter.com/Salmoskius/status/505076863300276224
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